The Chaos Scenario

Bob Garfield

What happens when the old mass media/mass marketing model collapses and the Brave New World is unprepared to replace it? In this fascinating, terrifying, instructive and often hilarious book, Bob Garfield of NPR and Ad Age, chronicles the disintegration of traditional media and marketing but also travels five continents to discover how business can survive--and thrive--in a digitally connected, Post-Media Age. He calls this the art and science of Listenomics. You should listen, too.

ISBN10 : STANFORD:36105134482525 , ISBN13 :

Page Number : 308

Fundamentals Of Physics

David Halliday

The publication of the first edition of Physics in 1960 launched the modern era of physics textbooks. It was a new paradigm then and, after 40 years, it continues to be the dominant model for all texts. The big change in the market has been a shift to a lower level, more accessible version of the model. Fundamentals of Physics is a good example of this shift. In spite of this change, there continues to be a demand for the original version and, indeed, we are seeing a renewed interest in Physics as demographic changes have led to greater numbers of well-prepared students entering university. Physics is the only book available for academics looking to teach a more demanding course.

ISBN10 : 0471134600 , ISBN13 : 9780471134602

Page Number : 0

I Will Survive

Gloria Gaynor St. Martin's Press

I Will Survive is the story of Gloria Gaynor, America's "Queen of Disco." It is the story of riches and fame, despair, and finally salvation. Her meteoric rise to stardom in the mid-1970s was nothing short of phenomenal, and hits poured forth that pushed her to the top of the charts, including "Honey Bee," "I Got You Under My Skin," "Never Can Say Goodbye," and the song that has immortalized her, "I Will Survive," which became a #1 international gold seller. With that song, Gloria heralded the international rise of disco that became synonymous with a way of life in the fast lane - the sweaty bodies at Studio 54, the lines of cocaine, the indescribable feeling that you could always be at the top of your game and never come down. But down she came after her early stardom, and problems followed in the wake, including the death of her mother, whose love had anchored the young singer, as well as constant battles with weight, drugs, and alcohol. While her fans always imagined her to be rich, her personal finances collapsed due to poor management; and while many envied her, she felt completely empty inside. In the early 1980s, sustained by her marriage to music publisher Linwood Simon, Gloria took three years off and reflected upon her life. She visited churches and revisited her mother's old Bible. Discovering the world of gospel, she made a commitment to Christ that sustains her to this day.

ISBN10 : 9781466865952 , ISBN13 : 1466865954

Page Number : 208

Introductory Chemistry

Steven S. Zumdahl Cengage Learning

The Seventh Edition of Zumdahl and DeCoste's best-selling INTRODUCTORY CHEMISTRY: A FOUNDATION that combines enhanced problem-solving structure with substantial pedagogy to enable students to become strong independent problem solvers in the introductory course and beyond. Capturing student interest through early coverage of chemical reactions, accessible explanations and visualizations, and an emphasis on everyday applications, the authors explain chemical concepts by starting with the basics, using symbols or diagrams, and conclude by encouraging students to test their own understanding of the solution. This step-by-step approach has already helped hundreds of thousands of students master chemical concepts and develop problem-solving skills. The book is known for its focus on conceptual learning and for the way it motivates students by connecting chemical principles to real-life experiences in chapter-opening discussions and Chemistry in Focus boxes.The Seventh Edition now adds a questioning pedagogy to in-text examples to help students learn what questions they should be asking themselves while solving problems, offers a revamped art program to better serve visual learners, and includes a significant number of revised end-of-chapter questions. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

ISBN10 : 9781111790868 , ISBN13 : 1111790868

Page Number : 736

Gi Emergencies

Robert C. Lowe SLACK Incorporated

"Practical and evidence-based, GI Emergencies: A Quick Reference Guide from Dr. Robert C. Lowe and Dr. Francis A. Farraye outlines diagnosis and medical management of common gastrointestinal emergencies in a case-based format. The knowledge of seasoned gastroenterology practitioners combined with the common questions of trainees' folds perfectly together to create an enjoyable read for the learning physician with all the impact and educational value of a formally styled textbook. This dual-perspective approach of GI Emergencies: A Quick Reference Guide takes medical students through the workup and treatment of various clinical cases in a "real time" format. This pocket-sized handbook also includes key teaching points to assist physicians with interns, residents, and medical students in training, making it an all-around reference for those in the gastroenterology field"--Provided by publisher.

ISBN10 : 9781556429903 , ISBN13 : 1556429908

Page Number : 298